Monthly Archives: May 2019

1 Weird Trademark Strategy Large Companies Use

Strategies of Large Companies

I recently looked at the BUILD-A-BEAR trademark portfolio  and would like to share my thoughts on some good trademark strategies that they use. One trademark filing owned by BUILD-A-BEAR WORKSHOP, LLC, that I found was from 1996. It was for “IT’S A BEAR’S WORLD”. This trademark application was filed as an intent-to-use application, meaning that […]

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